You’re in a place full of ideas about how to understand people; and how to turn that understanding into business insight.
Drop in on the Bank of Ideas, the Qual Street blog.
Discover what our brand promise ‘Dedication to the Answer’ will mean for your project.
Help yourself to fresh, original ideas for delivering better research and business insight.
Here’s where we deposit all the ideas that come to us – either from reading, doing research or just having a good think.
Tue 16 Jul 13
Are you stuck? Maybe seeing things through Japanese eyes could help?
Tue 16 Jul 13
How about recruiting by personality type – tapping into our natural bias towards optimism or pessimism ?
Tue 09 Jul 13
Why Bulletin Boards are a great lead in to groups…
Thu 04 Jul 13
Learn about five types of behavioural bias and their implications for marketing and qual research
Tue 25 Jun 13
3 ways to unlock creativity in pre and post tasks
Thu 20 Jun 13
Five killer questions that lead to better insight (and the reasons why they do)
Thu 13 Jun 13
Why researchers need to look out for ‘social proof’ responses in groups
Thu 13 Jun 13
Learn more about social influence and Social Proof
I love love learning and so I invest time and resources into exploring social psychology, neuro science, creativity and new techniques in research. Read all about it and help yourself to the ideas that will deliver your business the insight it needs
Fresh insight straight to your inbox.
If you want to chat to us about a project
or some ‘free thinking’ call Kath on 07738 180 529.
Alternatively you can email kath@qual-street.co.uk
Business address for formal correspondence is
Office FF10, Brooklands House, 58 Marlborough Rd,
Lancing, West Sussex, BN15 8AF